Sahara Group announces challenge winners

Sahara Group, a leading energy and infrastructure conglomerate, has announced  Doutimiebi Richard-Jack and Daniel Bassey as winners of its #MADwithFootball challenge.

Launched in May 2023, the challenge was designed to showcase the importance of football and how it can be leveraged to promote youth development and empower communities. Richard-Jack and Bassey will receive customised home jerseys of Arsenal FC and Manchester United for sharing the most liked comments during the challenge.

As part of the initiative which also sought to promote diversity and inclusion, 22 Sahara Group employees from the energy conglomerate’s locations across Africa, Asia, Europe, and the Middle East attended live matches at the Emirates and Old Trafford.

According to Bethel Obioma, Head, Corporate Communications, Sahara Group, “The quality of entries received was outstanding, and it is a testament to the fact that the game is remarkable, unites all fans regardless of their race, religion, and gender, and can be used as a platform for enhancing sustainable development across the globe.”

 Richard-Jack’s comment recorded 41 likes to make her the overall winner.

She said, “Football creates positive change by bringing people of different ages, nationalities, gender, ethnicity, language, and backgrounds together in oneness and joy. It is a unifying sport that can bring peace in the midst of crisis.”

Bassey, who placed second with 37 likes on his comment said; “Football is critical in global peace and unity.”

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